The Influence of Source Credibility on Communication Effectiveness
(Q55890144)
article by Carl I. Hovland & Walter Weiss published 1951 in Public Opinion Quarterly
article by Carl I. Hovland & Walter Weiss published 1951 in Public Opinion Quarterly
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The Influence of Source Credibility on Communication Effectiveness
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description | article by Carl I. Hovland & Walter Weiss published 1951 in Public Opinion Quarterly |
External Links
(P356) |
10.1086/266350
|
(P5875) |
247913762
|